Why Protest Tactics Spread Like Memes

When items like umbrellas and leaf blowers are subverted into objects of resistance, they become very shareable. A video frame captured in Hong Kong in August 2019 shows a group of pro-democracy protesters, smoke pluming toward them, racing to place an orange traffic cone over a tear-gas canister.

https://www.nytimes.com/2020/07/31/style/viral-protest-videos.html