This Is Why You Heard About TikTok So Much in 2020

It’s been well over two years since TikTok arrived in the United States in August 2018, offering a rejoinder to anyone who thought social media had lost its way. The app had everything: social commentary, comedy, crafting, memes, challenges, makeup tutorials and, of course, dances.

https://www.nytimes.com/2020/12/31/style/tiktok-trends-2020.html