Instagram Filters Are Changing the Way We Think About Makeup

In the middle of a global health crisis, there’s one Instagram filter that skyrocketed to popularity: Butterfly Pretty. Most of us have already seen it from celebrities like Kylie Jenner, Hailey Bieber, and Dua Lipa taking snaps as they stay at home.

https://www.teenvogue.com/story/instagram-filters-makeup