Google Blocks Advertisers from Targeting Black Lives Matter YouTube Videos

Last June, YouTube CEO Susan Wojcicki made a big promise to help Black YouTubers.

“We’re committed to doing better as a platform to center and amplify Black voices and perspectives,” she wrote in a blog post, announcing a $100 million fund to support them. “At YouTube, we believe Black lives matter and we all need to do more to dismantle systemic racism.”

But an investigation by The Markup found that YouTube parent company Google blocks advertisers from using dozens of social and racial justice terms, including Black Lives Matter, to find YouTube videos and channels upon which to advertise.

https://themarkup.org/google-the-giant/2021/04/09/google-blocks-advertisers-from-targeting-black-lives-matter-youtube-videos