Google Ad Portal Equated “Black Girls” with Porn

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Searching Google’s ad buying portal for “Black girls” returned hundreds of terms leading to “adult content”.

Google’s Keywords Planner, which helps advertisers choose which search terms to associate with their ads, offered hundreds of keyword suggestions related to “Black girls,” “Latina girls,” and “Asian Girls”—the majority of them pornographic, The Markup found in its research.

Searches in the keyword planner for “boys” of those same ethnicities also primarily returned suggestions related to pornography.

Searches for “White girls” and “White boys,” however, returned no suggested terms at all.

https://themarkup.org/google-the-giant/2020/07/23/google-advertising-keywords-black-girls