Dara Khosrowshahi, CEO, Uber

Dara Khosrowshahi, CEO, Uber
“People often optimize for the role or for the company. The first thing I optimize for is who I will work with. Don’t bet on companies, bet on people,” Dara Khosrowshahi, CEO of Uber, told students at today’s View From The Top event. Khosrowshahi discussed his departure from Expedia and his approach to shifting company values at Uber to focus on diversity and inclusion. “An important factor in our change was setting a new culture and new norms,” he said. “We crowdsourced those norms and asked people – what kind of company do we want to be?”

Khosroshahi advised students to let go of benchmarking via titles and salaries when it comes to career goals. “Have a theme but don’t get locked in. I’m always looking around to make sure my own biases don’t prevent me from seeing something great,” he said. “When you’re lucky enough to take that risk, jump!”

Khosrowshahi was interviewed by Lepi Jha Fishman, MBA ’19.

Sleight of Hand and Three-Card Monte with Ricky Jay | American Masters on PBS

Sleight of Hand and Three-Card Monte with Ricky Jay | American Masters on PBS
Ricky Jay demonstrates three-card monte in his one-man show, “Ricky Jay and his 52 Assistants,” which premiered Off-Broadway in 1994 (and here, is performed in London). Jay considers himself lucky to feel part of the continuum of sleight-of-hand artists, whose tradition goes back more than a century.

American Masters – Ricky Jay: Deceptive Practice premiered Friday, January 23, 2015, on PBS.

Why China’s Huawei Poses Threat to the U.S.

Why China’s Huawei Poses Threat to the U.S.
Chinese telecom giant Huawei has long caused tension between Washington and Beijing. WSJ’s Shelby Holliday explains what the company does and why it’s significant. (Photo: Aly Song/Reuters)

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What’s Next in Consumer Startups?

What’s Next in Consumer Startups?
by Andrew Chen, Andreessen Horowitz

If you look at consumer adoption curves of major new technologies in the U.S. over the past 100 years, you’ll see interesting patterns in both growth and behavior change. Some took longer, some came faster (especially lately, as we reach new heights of software eating the world) — but one thing is for sure: Technology changes, but people stay the same.

Even if in some cases new technology requires people to learn new behaviors, the underlying motivations behind those behaviors are the same… not just across people and places, but across history and time. So what does this mean for the next wave of consumer startups?

As new tech platforms — such as video, mapping APIs, mobile AR, and more — hit scale, a the next big wave of consumer products and startups are coming into the ecosystem. But finding and nurturing these startups requires a special combination of understanding the fundamental platform shift; underlying consumer motivations/needs; and key growth insights that enable them to breakout from the fray. Whether they’re old “growth hacks” reinvented for the modern era — from reviews to coupons to chain letters to viral sharing — or new behaviors only now possible in an offline-to-online world (note the inversion!), such as visible offline experiences that drive further growth online — the more things change, the more they stay the same.

The Case Study of BuzzFeed Tasty and the Evolution of Brand

The Case Study of BuzzFeed Tasty and the Evolution of Brand
How can brands evolve in an internet-native world? The answer may lie in the case study of BuzzFeed’s Tasty food network, a global media brand that evolved by breaking all the rules: focusing on building a viral brand first, and then figuring out distribution and channel second.

But what else can we learn about the process of innovation — and experimentation cycles — here (including physical products)? And does brand loyalty still exist? In this short talk delivered at the annual a16z Summit 2018 as part of the consumer & entertainment segment, Ashley McCollum, General Manager of Tasty & Nifty at BuzzFeed, shares her thoughts on brands in the digital age… including the four pillars of a modern brand.