Black ops branding went two layers deep right around the time retargetting ads got too pushy for the cool kids. The disappearing trademarks lost a big chunk of paid audiences at first, shares dipped. Big-time, old school money got worried, threatened to sue. It was only after the dark data reports started making the rounds that everyone got wise and happy about the strategy. The kids were alright. https://www.instagram.com/p/Bq_JPa7lKkQb3Bfr_obfJZ4nct8LM1k8g6osWY0/
December 05, 2018 at 01:07AM